Ballston Placemaking AND Wayfinding — 2019/2020 - Arlington, VA. ....“Placemaking, as defined, is a hands-on approach to improving a community’s assets and establishing certain definable characteristics that further promote these assets through community awareness, inspiration and often reimagination to further enhance and invigorate a community’s overall vitality as perceived by both visitors and residents, plus in many ways, increasing the perceived value and social vision for these areas of interest while at the same time creating a cohesive methodology for defining and navigating specific destinations. All of the time involving people within the community itself - as well as Urban Planners, Architects, EGD Designers, and yes, City Officials that in the end, control the budget funding and final approvals for the overall planned vision.”
In early 2019 Pinnacle 33 was awarded the multi-faceted hardscape and signage program by The Community of Ballston which included Gateway Identification, light pole mounted circular Icon ID’s, strategically located pedestrian directories and sculptural, median-located decorative fencing that reflected the newly designed Ballston identity and further enhanced the neighborhood’s Brand at street level.
Ballston is an upscale vibrant neighborhood located in Arlington VA and is a major hub of the Metro Transportation System. It is also home to both Marymount University and the 2018 Stanley Cup Champion NHL Hockey Team The Washington Capitals. It is also headquarters to a number of scientific and cultural firms such as The US Naval Research Center, The US Air Force Office of Scientific Research and The Nature Conservancy. Many Fortune 500 Companies also call Ballston home. PROJECT DESIGNER — LandDesign - Alexandria VA